De Rolf Groep – Unboxing videos
Original films that stick with you
We made a film package for De Rolf Groep, consisting of a series of social media films accompanied with product promotion films. The series is called “de Parelpraatjes”. The social media films are short teasers that trigger to continue to the website landingspage to watch the corresponding product films. The product films are unboxing videos, in which children try out the Rolf Group products. In the teasers we show the children’s reactions, without mentioning the product name itself. This way the viewer becomes curious about the product.